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Tim Cook: Apple just sold its three-billionth iPhone

Apple reported its fiscal Q3 2025 earnings today, beating analyst expectations in key categories like revenue, earnings per share, iPhone revenue, and more.

During a call with analysts today, Apple CEO Tim Cook revealed that Apple has just crossed another major milestone: shipping its three-billionth iPhone since its launch in 2007.

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No, an Apple support Weibo account didn’t promote a Samsung foldable phone [Updated]

Official Apple support account accidentally promoted a Samsung foldable phone | Promo image for the phone

Update 11:19 a.m. PT: Here’s a statement from an Apple spokesperson: “Apple Support has only posted Apple content. We are working with Weibo to understand how this happened.”

What seems to have happened here is that a Weibo client-side bug caused the text of the Apple Support post to be mismatched with the Samsung video.

Original story below.


An official Apple support account on China’s Weibo social network managed to accidentally post a promotional video for a Samsung folding phone.

The embarrassing mistake coincided with a new analyst report on the expected price and timing for Apple’s own move into this market, with an upcoming iPhone Fold

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$16.5B Apple tax windfall will pay for new electricity and water infrastructure in Ireland

$16.5B Apple tax windfall will pay for new electricity and water infrastructure in Ireland | Photo shows rugged landscape near Kerry

With the last remaining part of the Apple tax windfall paid to the Irish government recently, we are today learning what the country plans to do with the €14.25B ($16.5B).

The country’s prime minister has promised “unprecedented” investment in the country’s ailing infrastructure, with Apple’s money to be spent mostly on electricity and water projects …

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British government set to back down on secret iCloud backdoor after US pressure

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We learned earlier this year that the British government had secretly ordered Apple to create a backdoor into encrypted data for all iCloud users worldwide. Specifically, it wanted a way to see personal data protected by Apple’s introduction of Advanced Data Protection (ADP), which extended end-to-end encryption to almost all iCloud data, meaning not even the iPhone maker could access it.

Apple has been fighting the secret order in secret court hearings, but it now appears that the US government is using technology agreement negotiations to force Britain to back down …

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Apple says ITC ban on BOE displays has no effect on iPhones [U]

There’s been speculation that a legal ruling could see Apple banned from selling iPhones made with Chinese displays within the US, but Apple has now confirmed that this is not the case.

The U.S. International Trade Commission (ITC) has upheld a complaint by Samsung that China’s BOE had stolen trade secrets relating to OLED screens, and banned the import of products containing these …

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Apple design team to start reporting directly to Tim Cook later this year

Tim Cook WWDC

Apple today announced that COO Jeff Williams will retire later this year, with Sabih Khan set to assume the COO role later this month.

In addition to his role as COO, however, Williams is also responsible for overseeing Apple’s design team. Once Williams officially retires later this year, Apple says that the design team will begin reporting directly to Apple CEO Tim Cook.

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Apple’s insanely complex App Store terms could point to 20% commission globally

Apple's insanely complex App Store terms could point to company reducing its commission to 20pc | Complex equations in a book

Apple last week announced an insanely complex set of changes to its App Store terms in the EU, and hidden in the small–print is one sign that the company might be reducing its standard commission from 30% to 20%, and that it may make this change globally.

If so, it would be the first time the company has ever reduced its 30% cut for all developers, and might go a long way to tackling its legal battles with antitrust regulators around the world …

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Apple categorically denies Siri vaporware claims, and offers a better explanation [Video]

There’s no denying that Apple made a major mis-step when it showed off impressive new Siri features during last year’s WWDC, before doubling-down in an iPhone 16 ad. The company was forced to delete the ad and walk back the timing.

That led even the most upbeat of Apple commenters to criticize the company for showing off “vaporware,” implying that the demos had been faked. But two Apple execs have now categorically denied this, and said everything it showed at the time was the real thing …

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What were your favorite announcements in the WWDC 2025 keynote?

What were your favorite announcements in the WWDC 2025 keynote | Liquid Glass seen across Apple devices

While Apple quickly dismissed major Siri improvements as coming next year, the company still announced a lot at WWDC 2025. From a whole new look across all Apple devices to full-on windowing on iPads, it was a fast-paced event with a lot to cover.

Here’s a roundup of all the major announcements – please take our poll on your favorites of these, and share your reactions in the comments …

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Approaching WWDC, Apple researchers dispute claims that AI is capable of reasoning

Approaching WWDC, Apple researchers dispute claims that AI is capable of reasoning | Apple keyboard render with AI key

While Apple has fallen behind the curve in terms of the AI features the company has actually launched, its researchers continue to work at the cutting edge of what’s out there.

In a new paper, they take issue with claims being made about some of the latest AI models – that they are actually capable of step-by-step reasoning. Apple say its tests show that this simply isn’t true …

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