Skip to main content

tim-cook

See All Stories

Reflecting on when Steve Jobs passed the Apple CEO torch to Tim Cook

Apple CEO Tim Cook is giving up the title and passing the torch to John Ternus on September 1.

Unsurprisingly, Cook is taking on the role of board executive chairman, a position in which Cook is expected to remain very active as Apple’s chief global diplomat. Retiring as CEO? Yes. But retiring into the sunset? Hardly. You can take Tim at his word when he says he can’t imagine life without Apple.

As Apple’s CEO transition shifts into the public-facing phase, I couldn’t help but revisit some of the official press material from the previous changing of the guard.

That happened under very different circumstances, of course, with Steve Jobs at the end of his life. It’s incredibly touching to revisit now. There are also echoes of Steve’s endorsement of Tim Cook in Tim’s endorsement of the next Apple CEO, John Ternus.

Read More

Tim Cook retirement ‘leak’ worked perfectly in predicting reactions

Tim Cook retirement 'leak' worked perfectly in predicting reactions | John Turner is walking with Tim Cook with a checkmark on the right

A supposed Tim Cook retirement leak late last year indicated that hardware head John Ternus was Apple’s planned successor and that the announcement would be made ahead of WWDC 2026 in June.

I wrote at the time that this was very clearly a trial balloon by the company in order to test reaction to the plan, and we can now see that this indeed paved the way for yesterday’s announcement

Read More

The New York Times profiles Apple’s expected next CEO

John Ternus Apple Park

It has long been an open secret that John Ternus is a leading candidate to succeed Tim Cook as Apple CEO, following more than fourteen years at the helm. Bloomberg’s Mark Gurman has reinforced that expectation through years of reporting on Apple’s succession planning.

Today, The New York Times adds to that narrative with a detailed profile of Ternus that positions him as a front-runner while also outlining several alternative internal succession paths.

Read More

Former veteran Apple marketing exec challenges Tim Cook over ICEBlock

Former veteran Apple marketing exec challenges Tim Cook on human rights over ICEBlock | ICEBlock logo on red background with water droplets

The controversy over Apple removing ICEBlock from the App Store is showing no signs of ending. The latest development is a former Apple marketing veteran challenging Tim Cook on the company’s human rights values.

Wiley Hodges worked for Apple for more than 20 years, the last 15 of them as a director of marketing and product management, and he’s written an open letter to Cook expressing his dismay at the decision …

Read More

Gallery: Tim Cook and Eddy Cue attend Sun Valley ‘summer camp for billionaires’

Site default logo image

As is tradition, Apple CEO Tim Cook is in attendance at the Sun Valley Conference in Idaho this week. The event, commonly referred to as a “summer camp for billionaires,” attracts executives across media, tech, politics, and many other sectors. The conference has taken place in Sun Valley, Idaho for one week in July since 1983.

This year, Cook is in attendance alongside Apple’s services boss Eddy Cue.

Read More

Apple design team to start reporting directly to Tim Cook later this year

Tim Cook WWDC

Apple today announced that COO Jeff Williams will retire later this year, with Sabih Khan set to assume the COO role later this month.

In addition to his role as COO, however, Williams is also responsible for overseeing Apple’s design team. Once Williams officially retires later this year, Apple says that the design team will begin reporting directly to Apple CEO Tim Cook.

Read More